Collection and Use of Personal Information
Personal information is data that can be used to identify you individually, such as your name, age, phone number, mailing and electronic mail addresses, gender, birth date, and credit card information. You may be asked to provide your personal information anytime you are in contact with LBS Systems.
When you license the App, create an online User ID, register your App, apply for commercial credit, download a software update, or participate in an online survey, we may collect a variety of information, including your name, mailing address, phone number, email address, contact preferences, and credit card information. When you use the App and take advantage of our services and features, we may collect your Global Positioning Satellite ("GPS") location, Internet protocol ("IP") address, device and hardware ID, request type, carrier information, carrier user ID, and usage statistics about your device. When you share your content or location with family and friends using the App, including inviting others to go along with you, we may collect the information you provide about those people such as name, mailing address, email address, phone number, GPS location, device and hardware ID. We use this information to provide you with the products and services that you have requested, notify you of our latest software upgrade, product announcements, and upcoming events, and provide you with advertisements and promotions relevant to your GPS location. We also use personal information for internal purposes to help us develop, deliver, and improve our products, services, content, and advertising.
When you provide us information, you are given the opportunity to specify your privacy preferences. You may change these preferences at any time by changing the setting in your online account or contacting us at email@example.com From time to time, we may use your personal information to send important notices, such as communications about purchases and changes to our terms, conditions, and policies. Because this information is important to your interaction with us, you may not opt out of receiving these communications. If you enter into a sweepstake, contest, or similar promotion we may use the information you provide to administer those programs.
Collection and Use of Non-Personal Information
We also collect non-personal information ? data in a form that does not permit direct association with any specific individual. We may collect, use, transfer, and disclose non-personal information for any purpose. The following are some examples of non-personal information that we collect and how we may use it:
If we do combine non-personal information with personal information the combined information will be treated as personal information for as long as it remains combined.
Cookies and Other Technologies
If you want to disable cookies, you may adjust the settings of your device and your Web browsers. Be aware that if you elect to disable cookies, certain features of the App and the Site may not function properly or permit access.
As is true of most websites and mobile applications, we gather some information automatically and store it in log files. This information includes IP addresses, browser type and language, Internet service provider (ISP), referring and exit pages, operating system, date/time stamp, and clickstream data.
We use this information to understand and analyze trends, to administer the Site and the App, to learn about user behavior on the Site and the App, and to gather demographic information about our user base as a whole. We may use this information in our marketing and advertising services.
In some of our email messages, we use a "click-through URL" linked to content. When customers click one of these URLs, they pass through a separate web server before arriving at the destination page. We may track this click-through data to help us determine interest in particular topics and measure the effectiveness of our advertisements and communications. If you prefer not to have your activities tracked in this way, you should not click text or graphic links in the email messages.
Pixel tags enable us to send email messages in a format customers can read, and they tell us whether mail has been opened. We may use this information to reduce or eliminate messages sent to customers.
Disclosure to Third Parties
At times we may make certain personal information available to strategic partners that work with us to provide services such as information processing, extending credit, fulfilling customer orders, delivering products to you, managing and enhancing customer data, providing customer service, assessing your interest in our products and services, and conducting customer research or satisfaction surveys. These companies are obligated to protect your information.
We may disclose information about you:
Protection of Personal Information
We use commercially reasonable efforts to store, maintain, and secure personal information to protect it from loss, theft, misuse, alternation, or destruction by any unauthorized party.
When you use the App, some of our products, services, or applications or post on a forum, chat room, or social networking service, the personal information you share is visible to other users and can be read, collected, or used by them. You are responsible for the personal information you choose to submit in these instances. For example, if you list your name and email address in a forum posting, that information is public. Please take care when using these features.
Access to and Retention of Personal Information
We do not knowingly collect personal information from children under 13. If we learn that we have collected the personal information of a child under 13, we will take steps to delete the information as soon as possible.
Third-Party Sites and Services
We may provide links to third-party Web sites as a service to visitors to our Site or as part of the App or other services and products we provide. We are not responsible for the content or information collection practices of those pages. Please note that these Web sites' privacy policies may differ from those of LBS Systems. We encourage you to review and understand the privacy practices at third party sites before providing them with information.
Last Updated: September 16, 2010
LBS Systems, LLC 8601 N Black Canyon Highway, Suite 215 Phoenix, AZ 85021